Divide and Conquer - The benefits of using Microsites

A microsite is a website concentrated on a very specific product or service. They can range in size from a single landing page, to several linked pages, to an interactive flash experience based around that particular product or service.

Continue Reading Add comment November 17th, 2006

Tools for your industry, the ultimate in sticky content

Sticky content is any content on your website that either keeps visitors on your website, or encourages them to return again. Very few standard brochure-style websites have this kind of effect, so it is worthwhile putting some thought into what you could do.

Continue Reading Add comment November 15th, 2006

People in virtual glass houses?

Recently I found myself browsing through a number of solicitors websites as research for a project. It shocked me just how bad the majority of them seemed to be.

Continue Reading Add comment November 12th, 2006

Selecting a Web Design Firm Part 1, Preparing a Helpful Brief

It can be daunting having to manage your companys website design project. The following article discusses what you need to think about before looking for designers, so that the quotes you receive will be as accurate and meaningful as possible.

Continue Reading Add comment November 13th, 2006

The Benefits of Web Standards, an Introduction

There are established standards in the web design world (just like a lot of other industries) which dictate the way in which websites should be designed and developed. Sticking to these standards bring a lot of benefits, which are outlined below, but even so, a huge number of web designers ignore these standards and the benefits they can bring for their clients.

Continue Reading Add comment November 21st, 2006

Content Management Systems, an Introduction

A Content Management System (CMS) puts you in control of your website’s content. If you have areas of your site that need updating on a regular basis then chances are you’ll need a CMS of some kind to allow those changes to be made.

Continue Reading Add comment November 22nd, 2006

Website Promotion Chart

There are many techniques for promoting your website and increasing traffic. This PDF chart shows lots of ideas, many of which cost nothing. Print it out, pin it up and try a few of these techniques out to see what works for you.

Continue Reading Add comment November 16th, 2006

Selecting a Web Designer Part 2, So Many Web Design Companies!

So you have put some thought into what you want your website to do and have prepared a nice helpful brief to send out to some selected web design companies.

But who do you send it to?
How can you tell a good web designer from a bad one?

Continue Reading Add comment November 18th, 2006

A Quick Guide to Google PageRank

I am often asked about search engine rankings and what one has to do to improve those rankings. There are many factors involved and I plan to cover as many as I can over the next few weeks. In this post, I’ll be explaining the basics behind Google’s PageRank system.

Continue Reading Add comment November 19th, 2006

Something viral for Christmas

Once again, we have created a Flash game for Christmas.

It’s quite simple, involving only a left-mouse click to send Rudolf zooming towards a ramp. See how far you can send him flying and get your name on the score board.

Continue Reading Add comment December 11th, 2006

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